Fabulate - 2025 Design

What the Fab 100 tells us about being more discoverable on Fabulate

The Fab 100 is more than a list. It reflects a year of real discovery behaviour from brands using Fabulate. By looking at who was searched and shortlisted, clear patterns emerge around what actually drives creator discoverability and why some creators show up again and again.

February 10, 2026

Fabulate continues its partnership with the AiMCO Awards as the industry comes of age

As influencer marketing in Australia continues to mature, Fabulate has reaffirmed its commitment to the industry by continuing its partnership with the 2025 AiMCO Awards. With record submissions, new categories and the launch of the AiMCO Summit, the program reflects a shift toward structure, standards and long-term thinking across creator marketing.

February 4, 2026

The Fab 100 Australia: A Year of Creator Discovery, Revealed

The Fab 100 is a data led snapshot of the creators brands seriously considered throughout 2025. Based on real discovery, search, and shortlisting behaviour inside Fabulate, it reveals who consistently stood out and why.

The Fabulate 100 - Australia's most searched creators

January 28, 2026

Fabulate Secures Top 20 Spot in Deloitte’s 2025 Tech Fast 50 List

Our momentum continues as Fabulate is recognised once again among Australia’s fastest growing technology companies.

Fabulate has been named as a finalist for Deloitte's Tech Fast 50 for a second consecutive year

November 21, 2025

Introducing SparQ 2.0: AI That Thinks, Creates and Acts for Creator Marketing

Fabulate unveils the next generation of AI built for brands and creators and it’s changing everything.

November 4, 2025

Fabulate Wins Best Influencer Marketing Technology - Again

The Fabulate platform triumphs at Australia’s top creator economy awards for the second year running.